starlight content co.
Starlight Content Co. is a wedding and event content creator specializing in capturing life's most meaningful celebrations. I had the pleasure of developing the complete brand identity from the ground up, establishing a romantic, playful, and deeply personal visual language that reflects the intimate nature of the work.
My role encompassed every aspect of the brand's creative foundation. I crafted the brand voice through thoughtful copywriting that balanced professionalism with warmth, designed a logo system that felt timeless yet approachable, and created custom illustrations that added whimsical, hand-drawn charm to the brand touchpoints. I also helped plan and source props for the brand photoshoot.
The resulting identity captures the magic and emotion of weddings and events while maintaining the accessibility and personality that makes clients feel like they're working with a trusted friend rather than just a vendor. Every design decision—from typography choices to illustration style to photographic direction—was made to reinforce the brand's commitment to preserving precious moments with creativity and care.